Automated Re-Engagement Workflow
This document outlines the VitaMail automated re-engagement workflow. It provides the visual logic for cleaning unengaged subscribers who show no engagement in 120 days, using a 3-email series to either re-engage them or suppress them.
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Automate List Hygiene
Automatically identify subscribers who haven't engaged in 120 days (or your chosen timeframe). Use tags and automation to initiate a fully automated rescue mission that maintains a pristine list.
Boost Subscriber Engagement
Deploy a proven 3-email series ("We Miss You" offer, "Is This Goodbye?" ultimatum) designed to prompt a critical click, re-engage them, and restore them to your active, profitable audience.
Maximize Campaign ROI
Focus your budget on an active, healthy audience. By suppressing truly inactive contacts, you protect your sender reputation and ensure every dollar spent goes toward a potential conversion.
The Automated Logic Behind List Hygiene
Stop guessing and start automating. This free blueprint contains the exact visual logic flow chart, step-by-step instructions, and email sequence framework used by VitaMail to maintain ultra-clean, high-performing email lists.
Inside You'll See the Full 3-Step Process:
- Trigger: Automatically identify unengaged contacts after 120 days.
- The 3-Email Series: The precise timing and messaging proven to elicit a response (e.g., "We Miss You" offer, "Is This Goodbye?" ultimatum).
- The Resolution: The exact logic to tag them 'Re-Engaged' and keep them, or safely move them to the 'Suppressed' list to protect your deliverability score.
Ready to Stop Paying for Inactive Subscribers?
Clean your list, save money on your email service provider, and immediately improve your overall campaign performance and sender reputation. This fully documented workflow is your shortcut to better list hygiene and higher returns—implemented on autopilot.
Automated Re-Engagement Workflow
Explore VitaMail's automated re-engagement workflow, a process for cleaning unengaged subscribers. See how it uses tags and a 3-email series starting after 120 days of no engagement.
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